Well, I have been into Mobile since a while and I made a small presentation about Mobile Search Engine Optimization. Normally I’m not really into the hype and I firmly believe that if your site is well balanced and has the right content, SEO will follow (meaning that you will end up high in Google). For mobile I’m not so sure because the big search firms are still working on finding the best way to index mobile pages. The biggest problem is : how can a crawler know that a page is optimized for a mobile device, and if so : which one (iphone, HTC, Nokia, etc…). In this particular case it is best to help the searchbot a bit by respecting the guidelines that you can find in my presentation. Nothing special you know, just some best practices. Funny thing with mobile is that I find myself back in 1997 when the browser and OS war was still raging and where coding standards were still (or almost) non existent. A bit the same now with mobile but worse… iPhone OS, Windows Mobile, Android, RIM, Symbian to name just a few of the OS and this combined with Safari, IE Mobile, Opera Mobile, RIM-browser and so on. Let’s hope that we get some standardization there because now it’s a living hell to develop a generic Mobile site. Ow, here is my presentation :
